TCG Sales Prospecting

The Complete Guide to Sales Prospecting

As sales conversations grow even more buyer-focused, sales reps have begun developing their own hacks, techniques, and processes for prospecting.

That’s where this guide comes in. In this growing sales landscape, we’ll outline the various processes and key strategies for prospecting --the phase of selling that often consumes the most time and energy (and is the most crucial to get right).

We will outline some important prospecting dimensions

RESEARCH

PRIORITIZING

PREP THE OUTREACH

THE FIRST TOUCH

ITERATE

SALES PROSPECTING TOOLS

"Before we make a purchase decision, 60% of us rely on word-of-mouth, friends, and social media; 49% on customer references; 47% on analyst reports and recommendations; and 44% on media articles"


 — The Complete Guide to Sales Prospecting
 by Cat Media / HubSpot

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